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| Comcast executives seems to be members of this club. (Photo by Daniel Lobo) |
If there’s one thing Comcast loves doing, it’s figuring out how to grab even more money from its subscribers. But Comcast has a problem: More and more customers are choosing to reject its beloved bundles and only subscribe to it for Internet services so they can watch their favorite shows through Netflix, Hulu, Amazon and other online streaming services.
To squeeze more money from these rascally cord cutters, Comcast has now said that it plans to implement bandwidth caps that will slap its users with fees if they watch too many episodes of House of Cards over its network.
Ars Technica’s Jon Brodkin does a good job of explaining just how much you’re going to hate these bandwidth caps, especially if you’re someone who watches most of your favorite shows and movies online. As Brodkin notes, new research from Sandvine shows that cord cutters in the United States “consume on average 212GB a month, more than seven times the usage of a typical subscriber” while watching “an average of 100 hours of video a month and account for 54 percent of total traffic consumed each month.”
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